Brainstorming Without the Mess
Your best ideas shouldn't get lost on random post-its or buried in meeting notes. Capture everything, organize visually, and actually follow through on what matters.
Brainstorming That Actually Works
We've all been in those brainstorming sessions where great ideas vanish into thin air. Here's how we fix that.
No idea gets left behind
Everyone throws their thoughts on virtual sticky notes. Quiet team members have the same voice as the loud ones. Nothing gets talked over or forgotten.
See ideas evolve in real-time
Watch as teammates add ideas, move things around, and build on each other's thoughts. It's like being in the same room, even when you're not.
From chaos to clarity
Drag ideas between stages - from "random thoughts" to "worth exploring" to "let's actually do this." AI helps you spot patterns you might miss.
Action items that stick
No more "what did we decide?" moments. Get a clear summary of winning ideas and concrete next steps everyone can reference.
But What About Miro or FigJam?
They're great tools. Here's why we're different.
Miro, FigJam, and Mural are basically infinite whiteboards. Which is awesome for design work and complex workshops. But for brainstorming? It's like using a Swiss Army knife when you just need scissors. You spend more time arranging sticky notes than having ideas.
Structure built in
Ideas automatically go into columns. No dragging sticky notes into neat rows. No "who moved my idea?" confusion. The structure keeps you organized without getting in the way.
Pricing that makes sense
Miro charges $8-10/user/month. FigJam is bundled with Figma at $15/seat. We're free for small teams, and our paid plans are actually affordable. No surprise charges when your intern needs access.
Zero learning curve
Miro has drawing tools, connectors, frameworks, templates, and 100 other features. We have sticky notes and columns. Your team doesn't need a training video - they just get it.
AI that actually helps
Not just transcription. Our AI reads all your ideas, spots patterns, groups similar concepts, and suggests next steps. It's like having a facilitator who never talks over anyone.
Real talk: If you're doing design sprints or complex workshops with 50 people, stick with Miro. But for everyday brainstorming with your team? We're faster, simpler, and way cheaper. Plus you can actually find your old brainstorm sessions without scrolling through an infinite canvas.
How to Run a Killer Brainstorming Session
Five steps to go from "umm..." to "yes, let's do that!"
Set up your board in 30 seconds
Start with a template or create custom stages. Something like "All Ideas → Interesting → Let's Explore → Do This Now" works great. Or keep it simple with just "Ideas → Shortlist → Winners".
Get your team on board
Share the link or join code. Everyone can jump in from their laptop, phone, wherever. No app installs, no account required for guests. Just click and go.
Let ideas fly (no judgment phase)
Set a timer for 5-10 minutes. Everyone adds as many ideas as they want. Wild ideas welcome. Silly ideas encouraged. This is where magic happens - when people feel safe throwing out anything.
Sort, group, and prioritize together
Now the fun part. Move similar ideas next to each other. Drag the promising ones to the next stage. Vote on favorites by adding reactions. Have quick discussions about the ones that spark debate.
Walk away with a plan
Hit the AI summary button. You'll get a clean writeup of your top ideas, common themes, and suggested next steps. Share it with the team or anyone who missed the session.
Pro Tips for Better Brainstorming
- Start with quantity over quality. You can always filter later.
- Give people 2-3 minutes of silent thinking time before the free-for-all.
- Try "worst possible idea" as a warmup - it loosens people up and sometimes leads to genius.
- Use colors to categorize ideas (product ideas in orange, marketing ideas in blue, etc.)
- Set a time limit. Constraints actually boost creativity.
- Ban phrases like "that won't work" or "we tried that before" during the idea generation phase.
- Have a "parking lot" stage for ideas that are good but off-topic.
What Teams Actually Use This For
Spoiler: It's not just for "innovation sessions"
Product features
"What should we build next?" Collect ideas from the whole team, not just product managers. Often the best features come from support or sales.
Campaign ideas
Marketing teams love this. Brainstorm campaign concepts, taglines, content ideas. Move winners through approval stages. Keep the losers for later - they might work next quarter.
Problem solving
"Our signup flow is broken, how do we fix it?" Everyone throws solutions on the board. Sometimes the fix is obvious once you see all options side by side.
Team activities
Planning an offsite or team event? Let everyone suggest activities. Way better than one person deciding for the whole team.
Side project ideas
Got a "20% time" or hack day? Collect all the wild ideas people want to try. Vote on what to tackle first. Document everything for future inspiration.
Process improvements
"This process sucks, how do we make it better?" Everyone who deals with it adds their pain points and solutions. Democracy in action.
Start With a Template
No need to start from scratch. Pick a format that fits your session.
Popular Brainstorming Formats
- Ideas → Good → Great → Do It - Classic funnel approach, perfect for feature brainstorming
- Now → Next → Later - When you need to prioritize by timing
- Keep → Improve → Start → Stop - Great for process improvements
- Problem → Solutions → Pick One - Focused problem-solving sessions
- Pros → Cons → Decision - When you need to evaluate a specific idea
Ready to Capture Your Team's Best Ideas?
Create your first brainstorming board in under a minute. No credit card needed. Seriously.